[Orange Business] iA: 2 real-life experiences and 2 lessons for your projects
iA is on everyone's lips (and in everyone's talks!)
If expectations and promises are at their peak, deriving lasting value for the company is another matter altogether.
In this flash pitch: 2...
AB Tasty is at a turning point in its history: find out about the innovations behind this development and the company's strategic vision for the years ahead.
Generative AI: Reinventing the Customer Experience with AdCreative.ai
Let's explore how generative AI is revolutionizing the design, production and analysis of advertising content. From optimizing the creative process to increasing ROI, let's discover how brand...
Building an agile supply chain: Saint Maclou's experience in using data to proactively manage deliveries
After building a data model to anticipate delivery malfunctions, Saint Maclou extended the use of this model to the entire company, thereby reducing delays and customer disputes by a factor of...
[Kiabi x Useradgents] Mobile at the heart of the Commerce switch
Based on Kiabi, Useradgents illustrates the role of the smartphone in the 5 pillars of retail transformation: Mobile and CSR, Platformization, Customer Relations, Omnichannel and Intelligence.
[TikTok x Katall] What happens if we stop selling on the internet?
How are Katall and TikTok helping brands to be more authentic and adapt to new consumer trends?
Discover the evolution of recommendation over the last few years, up to the arrival of TikTok and the...
[VTEX] Carrefour's omnichannel strategy : from a monolith IT to pragmatic composability
How Carrefour, a traditional retailer with e-commerce capabilities, is transforming into a Digital Retail Company, which places digital and data at the heart of all its operations and its value...