RETAIL & E-COMMERCE FORUM & MEETINGS

Join session

From barcode to GS1 Augmented QR Code: a revolution in the making

Feb 6, 2024 — 04:55 pm - 5:05 PM

Plénière 2024

Presented by

TO
Tifenn Ouchene-Boureau
GS1 France
Directrice Marketing &Communication

Description

Find out how the GS1 Augmented QR Code will replace the barcode. After 50 years, the symbol of commerce is bowing out, to be replaced by a new sign offering infinite possibilities for every player in the product value chain.

Presented by

TO

Tifenn Ouchene-Boureau

Directrice Marketing &Communication