[Provalliance x Orixa-Visiperf] From national campaigns to ultra-local initiatives, how can you boost your performance?
Drive-to-store is a key challenge for many brands and retailers. To achieve this, you need to combine brand strategy with local reality. What positioning, what local anchoring, what catchment area, what network involvement... The Orixa x Visiperf solution supports its customers in managing all these aspects, ensuring an effective and coherent digital presence at all levels. Through the example of our collaboration with the Provalliance group, we will detail our approach and the concrete benefits of our proposal.
AR
Anne Roullier
Orixa media
Head of Strategy