RETAIL & E-COMMERCE FORUM & MEETINGS 2024

7 FEB.
8:30 AM - 9:30 AM
WELCOME COFFEE

Breakfast & networking

Wake up at 8:30am: coffee, breakfast and networking. Let's connect for an inspiring day!

7 FEB.
9:28 AM - 9:29 AM

SESSION 3 - Experience is key: offer the perfect career path

7 FEB.
9:30 AM - 9:45 AM
OPENING KEYNOTE

Sustain & Succeed. The Power of the Loop: Creating Value in the Circular Economy

LR
Lora Radivojević
HUB Institute
Trends Analyst
7 FEB.
9:45 AM - 10:05 AM
GUEST SPEAKER

[Hermès Systèmes d'Information] ChatGPT, magic explained by science

A pedagogical discovery of some of the fundamental principles of ChatGPT
LB
Laurent Bédé
Hermès Systèmes d'Information
Directeur IT Corporate, Data et Innovation
7 FEB.
10:05 AM - 10:15 AM

[Orange Business] iA: 2 real-life experiences and 2 lessons for your projects

iA is on everyone's lips (and in everyone's talks!) If expectations and promises are at their peak, deriving lasting value for the company is another matter altogether. In this flash pitch: 2 real-life experiences from which to draw 2 fundamental lessons for building your projects.
ML
Mick Levy
Orange Business
Directeur Stratégie et Innovation
7 FEB.
10:15 AM - 10:30 AM

[MyShop Solaire x Pixalione] Search marketing in the age of AI

We will present the research carried out in the Pixalione Lab and the results obtained.
SM
Stanislas Malcorpi
MyShop Solaire
Directeur Marketing
FA
Fabrice Alizon
Pixalione
Président Fondateur
7 FEB.
11:30 AM - 11:40 AM
GUEST SPEAKER

Focus on Customer Service : How does Christian Louboutin use this resource to provide its customers with quality support?

OS
Odile Szabo
Christian Louboutin
Group Chief E-Commerce Officer
HZ
Hélène Zignani
HUB Institute
Directrice des Partenariats
7 FEB.
11:40 AM - 11:50 AM

AB Tasty: Dare To Go Further

AB Tasty is at a turning point in its history: find out about the innovations behind this development and the company's strategic vision for the years ahead.
MM
Marylin Montoya
AB Tasty
VP Marketing
ADS
Alix de Sagazan
AB Tasty
CEO & Co-Founder
7 FEB.
11:50 AM - 12:05 PM

Generative AI: Reinventing the Customer Experience with AdCreative.ai

Let's explore how generative AI is revolutionizing the design, production and analysis of advertising content. From optimizing the creative process to increasing ROI, let's discover how brand identity can be preserved while pushing the boundaries of innovation. Dive into a new era of customer experience.
CD
Cédric Derozier
AdCreative
Head of Sales
JL
Jean-Guillaume Loubet
AdCreative
Director of Strategic Accounts
7 FEB.
12:05 PM - 12:20 PM

[LVMH x Accenture x KBRW] Behind the scenes of an ultra-desirable omnichannel experience

AR
Antoine Raith
Groupe LVMH
Omnichannel Lead Architect
PP
Pierre-Olivier Pivot
Accenture
Technology Strategy & Advisory Associate Director
PR
Philippe Romano
KBRW
CEO
7 FEB.
12:20 PM - 12:30 PM
GUEST SPEAKER

Building an agile supply chain: Saint Maclou's experience in using data to proactively manage deliveries

After building a data model to anticipate delivery malfunctions, Saint Maclou extended the use of this model to the entire company, thereby reducing delays and customer disputes by a factor of 2. Every day, the company's teams - from procurement to the store, from the installation teams to the warehouse - work with the same data to serve their customers!
SL
Stéphane Lefebvre
Saint-Maclou
Directeur Supply Chain et Réseau
7 FEB.
12:30 PM - 2:00 PM
BREAK

LUNCH & BUSINESS MEETINGS

Take time to meet, exchange and share your use cases and issues during meetings organized by our teams. You can ask Joanna to schedule your meetings with your peers and/or partners of the event.
7 FEB.
1:55 PM - 2:00 PM

SESSION 4 - Your customers have a heart: reenchant retailing

7 FEB.
2:45 PM - 3:00 PM

[Kiabi x Useradgents] Mobile at the heart of the Commerce switch

Based on Kiabi, Useradgents illustrates the role of the smartphone in the 5 pillars of retail transformation: Mobile and CSR, Platformization, Customer Relations, Omnichannel and Intelligence.
MK
Michael Kusper
Kiabi
CPO E-commerce
VP
Vincent Pillet
Useradgents
Co-fondateur
7 FEB.
3:00 PM - 3:10 PM
GUEST SPEAKER

Gémo, the customer at the heart of the omnichannel experience

Discover how Gémo puts the customer experience at the heart of its strategy by integrating an innovative omnichannel approach, putting the customer at the center of every interaction.
VG
Vanessa Gignoux
Gémo
Directrice E-commerce & Omnicanal
7 FEB.
3:10 PM - 3:20 PM

[TikTok x Katall] What happens if we stop selling on the internet?

How are Katall and TikTok helping brands to be more authentic and adapt to new consumer trends? Discover the evolution of recommendation over the last few years, up to the arrival of TikTok and the expansion of the video format. We also take a look back at a campaign we ran for Gallimard Jeunesse to launch a book with the #booktok community.
MS
Maxime Smolinski
Katall
Operations Manager
DG
David Gonima
TikTok
Team Lead - Sr Agency Partner Manager - France
7 FEB.
3:20 PM - 3:30 PM

[VTEX] Carrefour's omnichannel strategy : from a monolith IT to pragmatic composability

How Carrefour, a traditional retailer with e-commerce capabilities, is transforming into a Digital Retail Company, which places digital and data at the heart of all its operations and its value creation model ? Explore Carrefour's success in Brazil, the group's largest market, moving from a monolith solution to a composable approach. Discover how, thanks to VTEX digital commerce platform, Carrefour has gained in flexibility and speed to better serve its customers.
JB
Julien Bianchini
Vtex
Head of Alliances Western Europe
7 FEB.
3:30 PM - 3:45 PM

How does Ultra Premium Direct optimize its acquisition mix to fuel growth with Wizaly's multi-channel attribution solution?

PBDC
Paul Bro de Comeres
Ultra Premium Direct
Directeur E-commerce
SDV
Stanislas di Vittorio
Wizaly
CEO
7 FEB.
3:45 PM - 3:55 PM
GUEST SPEAKER

[Vinted Go] The point of sale, a new service hub for consumers!

How retailers can become the backbone of the second-hand movement.
FB
Florian Bonnasse
Vinted Go
Directeur Commercial Senior
7 FEB.
3:55 PM - 4:05 PM
GUEST SPEAKER

[Monoprix] Personalizing relationships for lasting loyalty

SS
Sandrine Sainson
Monoprix
Directrice expérience client
7 FEB.
4:05 PM - 4:15 PM
GUEST SPEAKER

[The Kooples x Imki] How generative AI is revolutionizing Retail and Customer Experience?

Generative AI is invading retail everywhere, from sourcing to customer relations and supply chain optimization.
NF
Nicolas Flaud
Imki
Fashion & Luxury Director
7 FEB.
4:15 PM - 4:25 PM

[Bell & Ross] Distribution in Asia: strategy and evolution

Distribution map, focus on Asia and its specific features.
MT
Marie-Laure Trichard
Bell & Ross
Global Marketing & Communication Director
7 FEB.
4:25 PM - 4:45 PM

Retail in China: Focus on trends and innovations

VD
Vincent Ducrey
HUB Institute
Founder & CEO
7 FEB.
4:45 PM - 5:05 PM
CLOSING KEYNOTE

Back from NRF: 30 inspiring stores in New York

HZ
Hélène Zignani
HUB Institute
Directrice des Partenariats