BC
[Masterclass] How to use storytelling to create an exciting customer experience?
Feb 9, 2023 — 03:30 pm - 4:00 PMMasterclass 2023 Part 1
Masterclass 2023 Part 1
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Description
In e-commerce, each contact opportunity in the buying process is a small "moment of truth" that conditions the quality of the experience lived and felt by the customer. In this Masterclass, Bruno CLEMENT, CEO of ZEPRESENTERS, a narrative strategy consulting firm, will share with you why Storytelling is a powerful tool for creating an exciting customer experience and what its concrete applications are.