RETAIL & E-COMMERCE FORUM & MEETINGS

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Offer to conquer! How BUT boosted its customer acquisition with Joko and its access to bank data?

Feb 7, 2023 — 10:25 am - 10:40 AM

Plénière Customer Experience J1 2023

Presented by

Description

In the face of inflation and declining purchasing power, finding new ways to acquire customers becomes crucial for retailers. BUT has used the power of Joko technology, based on the analysis of bank transactions, and its community of over 2M users, to acquire new customers, generate sales in stores and perfectly measure the ROI. All this while giving back purchasing power to consumers!

Presented by

SD

Sonia Dahech

Directrice CRM, trafic et Data omnicanal
Board member
ML

Miya Lamrani

Head of Account Management