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Impactful digital strategy: how Clarins takes advantage of SEO automation
Feb 7, 2023 — 04:05 pm - 4:20 PMPlénière Customer Experience J1 2023
Plénière Customer Experience J1 2023
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Description
Today, more than ever, brands need a competitive acquisition strategy that is less dependent on paid channels. In this context, Stéphanie Catarino, E-commerce Director at Clarins and Vincent Gonnot, VP Sales Southern & Central EMEA at Botify, will explain why it is essential to invest in the most profitable acquisition channel: SEO. And in particular, how an innovative automated solution like Botify can help you grow your web traffic and online sales while saving resources.
